Manado, June 25, 2025 – Kawanua City Mall continues to strengthen its position as a leading modern shopping destination in North Sulawesi. On this date, AKR Land Development officially signed a Memorandum of Understanding (MoU) with Trufarm Store and Modern Fashion during a Signing Ceremony held in Manado.
This strategic collaboration aims to bring a more modern, healthy, and stylish shopping experience to the people of Manado and the surrounding areas.
Trufarm Store: Bringing Healthy Living Closer to the Community
As part of this partnership, Trufarm Store will introduce its unique retail concept centered on fresh, healthy, and organic agricultural products. The store’s presence in Kawanua City Mall is expected toincrease awareness about healthy lifestyles and make it easier for visitors to access high-quality local products.
Modern Fashion: Elevating Urban Lifestyle in Manado
Meanwhile, Modern Fashion will bring its latest collections that reflect an urban lifestyle concept. With stylish designs and trendy fashion lines, the brand targets not only young professionals but also the younger generation in Manado who are eager to embrace global fashion trends.
Kawanua City Mall: A Modern Lifestyle Hub in North Sulawesi
According to Michael Wijaya, Director of AKR Land Development, this collaboration is part of the company’s broader vision to make Kawanua City Mall the center of modern lifestyle and creative community in North Sulawesi. “With the presence of Trufarm Store and Modern Fashion, we are confident that visitors will enjoy a more complete and high-quality shopping experience,” said Wijaya.
The sentiment was echoed by the partners:
William Runtung, Director of Trufarm Store, expressed excitement about bringing healthy, local, and high-quality products closer to the community.
Fredy Runtu, CEO of Modern Fashion, highlighted Manado’s strong potential as a fashion retail market and emphasized the brand’s commitment to delivering the latest trends to the city.
Looking Ahead
The arrival of Trufarm Store and Modern Fashion in the fourth quarter of 2025 marks an important step in the transformation of Kawanua City Mall into not just a retail destination, but also a culinary, lifestyle, and community hub in Eastern Indonesia.
With a diverse tenant mix and continuous development, Kawanua City Mall is set to become a symbol of modern living and a key driver of local economic growth in Manado.